Steve Gilfus is the Chairman and CEO of Event Innovation. Gilfus, together with Event Innovation's President Ron Dinwiddie, developed the idea and software design for Event Innovation, founding the company in 2007 to provide sports, entertainment and arts venues with better information about attendees and attendees with a better overall experience at events.
Gilfus is a serial entrepreneur, business leader, and noted software designer and inventor. Prior to founding Event Innovation Steve was co-founder of D.C based Blackboard Inc. (nasdaq:BBBB). Blackboard's flagship products are used by millions of instructors and students across more than 3,600 institutions in 70 countries. He has been noted as being instrumental to the development of the eLearning market space and making Blackboard a leading provider of e-Learning software and services.
Steve Gilfus received a Bachelor of Science degree from Cornell University where he was an academic scholar and founder of the Cornell Entrepreneur Organization.
I think one myth is that no big company can participate in the social media game, that is only for the entrepreneurial, the small companies, the companies that are really close to the customer but there are definitely some traps that big companies can fall into when they try to get into that game be...(Full transcript available to logged in subscribers.).
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