Not so long ago, Susan Gibbs left a career as a network news producer in New York City in search of something more authentic. A chance encounter with a book about raising sheep sealed her fate. With a great deal of hard work and a towering stack of How-to-Farm books, Susan developed a flock of Cormo sheep and a beautiful herd of angora goats. Today, Juniper Moon Farm is home to a herd of lovely angora goats, some fat, spoiled sheep, two Maremma livestock guardian dogs, and the world's first yarn CSA. In her spare time, Susan does consulting for would-be farmers and has written dozens of published articles on food and farming. But her full-time job is shepherding the flock and blogging about her experiences.
The other thing is really blogs. I can't overemphasize how important blogs are right now to marketing. There are a lot of people who don't watch TV. They don't watch the news. They don't read the paper. But they read the same blogs every day. So if you can find blogs that are associated with w...(Full transcript available to logged in subscribers.).
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