Ron Vos is a young entrepreneur who started the company, Hi Frequency in 1995. Hi Frequency is an independent music-marketing firm that promotes for labels, concert halls, and distributors. The company uses over 60 field representatives (that are unpaid) to perform promoting in 50 markets across the country. Ron educates his reps so that they will have not only use the position as a resume builder but also gain a strong understanding of the music industry to help further their careers.
The point is to if something is not working, look at that as okay here is an opportunity to really, really sit back and figure out a creative way to get somebody's attention or to knock down another barrier. It is another important part of running your own business as well because everything is goi...(Full transcript available to logged in subscribers.).
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Ron Vos Stresses Importance of Creative Solutions Especially When Running Your Own Business
Ron Vos Discusses How Company Built Non-Traditional Labor Model with Network of Field Reps
