Kevin McGovern is the Chairman and CEO of McGovern Capital LLC, which provides Intellectual Property Rights Strategy, and originates, structures and implements capital formation, joint ventures and business alliances. In addition, he is also the principal of McGovern & Associates, which specializes in corporate law and intellectual property strategy with an emphasis on emerging businesses, mergers and acquisitions, securities, patent enforcement, corporate and partnership joint ventures, capital formation and R&D financing.
Kevin McGovern received his undergraduate degree from Cornell University and his law degree from St. John's University School of Law. He has also studied at the London School of Economics and Political Science.
Now radical innovation is often not marketing driven. Okay. It's technology driven. So who usually helps you shape your product. Your early adopters. Right. Remember that in the reading? Right. But if it's just an improvement... P&G, the reason they're so successful is they've created a scie...(Full transcript available to logged in subscribers.).
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