Chester Elton is an author, motivational speaker, trainer, and employee engagement expert. He is the New York Times best-selling author of several books on leadership and organizational management, including The Carrot Principle (co-written with Adrian Gostick), The 24-Carrot Manager and The Invisible Employee. Elton's books have been translated into over 20 languages and have sold more than 1,000,000 copies worldwide. Chester is Senior Vice President of the Carrot Culture division with the O.C. Tanner Recognition Company.
Chester Elton and Adrian Gostick's flagship book, The Carrot Principle, was based on a 200,000 person study from 1996-2006. The second edition published in 2009 included a 2008 global survey of 10,000 people in 13 countries. The results of these studies revealed the surprising advantages of recognition on employee performance, including its effects on morale, productivity and return on equity. Their collaboration, The Orange Revolution (publish date September 2010), is a follow up based on a 350,000 manager and employee survey on the power of teamwork.
Chester was born in Edmonton, Alberta, and grew up in Vancouver, British Columbia. He earned a Bachelor's Degree in Communications from Brigham Young University.
Here's the thing, so characteristics of a great leader comes down to execution, goal setting, communication, trust and accountability. We talk about recognition being the accelerator. Make no mistake, if you've got crappy products that are priced poorly and you've got rotten customer service, this...(Full transcript available to logged in subscribers.).
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