John Alexander is president and founder of The CBORD Group, Inc., a company inspired by his foodservice experience at Cornell University. While earning an undergraduate degree in physics, John worked in several capacities for the Department of Dining Services at Cornell, including managing the university's first two "Pickup Store" convenience stores. Later, as assistant business manager, he developed the dining department's systems for food production and cost control. John Alexander is a graduate of Cornell University
I've talked a lot about what got us to where we were and one of the important decisions we made early on was that we would differentiate our company based upon service. Now, duh! I think everybody says that, right? But I think there are three basic ways that are unrelated that you can differentiat...(Full transcript available to logged in subscribers.).
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John Alexander Discusses Relying On Customer For Input and Incremental Improvement Suggestions
John Alexander States Differentiation Can Happen Through Service, Price or Technology
