Robert McMath originally started The New Product Showcase and Learning Center in 1968 as a new products reporting service by in 1968. It started with only a small percentage of the products on display in Canandaigua, New York. Over the years the NPSLC grew to nearly 70,000 products, put most of the products on display, took up over 6,500 sq. feet of space, and moved to various facilities in and around New York.
The new company, NewProductWorks, was formed by merger of the New Products Showcase and Learning Center of Ithaca, New York, and the new products practice of the Arbor Strategy Group. The two firms combined in Ann Arbor, Michigan, in the spring of 2001.
As part of NewProductWorks, the Collection is housed in a very modern and contemporary 7,400 sq. foot state-of-the-art facility. Approximately 70% of the Collection is on display at all times, with the remainder in accessible storage.
Robert McMath received his undergraduate degree from Johns Hopkins University.
A lot of the things that are going to come in the future are already showing their true colors, as it were, in the marketplace. We have had occasion to project the upcoming colors in packages and products and other features of products, quite a long time...(Full transcript available to logged in subscribers.).
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