Julie McPeek has over eighteen years experience in Sales and Marketing at Procter & Gamble, covering a wide array of product categories and retailing venues. Her expertise is in forming long-term partnerships with clients, identifying critical business issues, and designing appropriate business solutions to address those issues. Specializing in executive-level management relationships, Julie has personally sold to CEOs and executive officers of many of the companies comprising the Fortune 500.
Julie McPeek received her undergraduate degree from Cornell University.
When we started Provisor Marketing we did a lot of benchmarking prior to starting the company. We me with a lot -- we met with people who could be clients of ours. We met with agencies that could be loosely competitive with us. We met with other consulting companies. We met with mentors that we'...(Full transcript available to logged in subscribers.).
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Julie McPeek Discusses Professional Background and Decision to Startup Provisor Marketing
Julie McPeek Shares Early Vision of Provisor Marketing Specifically Related to Work-Life Balance and Funding
Julie McPeek Discusses Decision to Make Provisor Marketing an Agency Rather Than a Consultancy
Julie McPeek Discusses Differences in Product Marketing Between Startup and Existing Companies
Julie McPeek Discusses Creation of Company's Business Plan and Establishing the Company as an LLC
