Barbara Lindheim is co-founder and partner of GendeLLindheim BioCom Partners, LLC. Prior to founding that group, she was VIce President of Strategic Communications at Orchid BioSciences. She has also had management positions at Edelman Public Relations and Noonan/Russo Communications.
Barbara Lindheim received her undergraduate degree from Cornell University. She earned an M.B.A. with distinction from the Harvard Business School and an M.P.A. from the Woodrow Wilson School at Princeton University.
So the market opportunity here was one that still very much effects the pharmaceutical industry today even more so which is rising R&D costs and growing competition and globalizing industry, really meant that businesses couldn't continue to operate the way that they did. They really needed to be mo...(Full transcript available to logged in subscribers.).
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