Fred Keller is the founder of Cascade Engineering. During this lecture, he discusses the background of Cascade Engineering and also shares thoughts on sustainability from business and environmental perspectives.
Keller received a bachelor's degree in materials science and engineering from Cornell University and a master's degree in business management from Rensselaer Polytechnic Institute.
We do think about as an organization something other than financial bottom line. That has been my thought process since I was a Cornelian. There had to be a better way to run a business in my mind, than what we were doing in the 60s. And we came up with something that we like to think of as a fr...(Full transcript available to logged in subscribers.).
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