Peter del Rio, a former head trader for Merrill Lynch, is the Chief Executive Officer and co-founder of The Interactive Custom Clothes Company (IC3D). Founded in 1996, IC3D is an Internet-based company selling customized jeans to a new Internet friendly population. The idea was to offer customized clothing online to solve fit problems that most people commonly find when shopping in stores. IC3D's goal was to create a 100% customer satisfaction rate by allowing customers to choose the styles of garments they wanted and fit them with a revolutionary computer generated sizing system.
IC3D is a technology company as much as it is a clothing company. The technological foundation of IC3D is its Artificial Intelligence (AI). Using a Genetically Engineered Neural Network (GENN) as a virtual tailor and patternmaker, IC3D creates custom patterns within minutes. This allows the company to quickly send patterns to a factory where each pair of custom jeans is created and delivered directly to the customer within seven to ten days.
Peter del Rio has a degree in business from Tufts University.
And it becomes very simple for them to have a scanner and just scan their cadets as they are going through. We do think the scanners have failed the public because we don't think the public wants to take off their clothes....(Full transcript available to logged in subscribers.).
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