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Paul Wachtler States Importance of Focusing On Micro Market Before Macro Market

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Total Case Duration :

  • Date Added : 3/13/2005
  • Clip Duration : 0 min. 44 sec.

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Paul Wachtler

  • Consultant, Medical Equipment Consultant - Independent
  • male
  • Caucasian
  • 1944 (Age: 80 years old)
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • Video 1 of 14 in this Case
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Biography

Paul Wachtler is an independent medical device consultant.

It's like franchising. Say I have this concept. I can have 1,000 franchises. But you have to make one work first to prove the concept. So forget about all the 4 billion people. If you are going to pick the - a town in Ghana or wherever you are going to sell this, focus on that. And take a town...(Full transcript available to logged in subscribers.).

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Paul Wachtler videos

Video 1 of 14 Paul Wachtler Discusses Background in Medical Device Industry and Business Plans As Selling Documents
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 1 min. 43 sec.
Video 2 of 14 Paul Wachtler States Numbers Are Most Important Aspect of Business Plan
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 3 min. 22 sec.
Video 3 of 14 Paul Wachtler Shares Thoughts on Cash Flow
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 2 min. 16 sec.
Video 4 of 14 Paul Wachtler Defines The Fudge Factor
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 0 min. 47 sec.
Video 5 of 14 Paul Wachtler States Importance of Defining Marketplace
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 1 min. 23 sec.
Video 6 of 14 Paul Wachtler Shares Example of How To Determine Market Numbers
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 3 min. 2 sec.
Video 7 of 14 Paul Wachtler Shares Example of How To Generate Sales Curve
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 3 min. 31 sec.
Video 8 of 14 Paul Wachtler Discusses Use of Sales Curve To Gain Better Understanding of Market
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 4 min. 3 sec.
Video 9 of 14 Paul Wachtler Shares Thoughts on Market Saturation
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 2 min. 29 sec.
Video 10 of 14 Paul Wachtler Discusses Planning Market Growth For Products With Obsolesence
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 1 min. 5 sec.
Video 11 of 14 Paul Wachtler States Importance of Focusing On Micro Market Before Macro Market
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 0 min. 44 sec.
Video 12 of 14 Paul Wachtler Discusses How Presentation Can Instill Confidence In Potential Investors
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 2 min. 35 sec.
Video 13 of 14 Paul Wachtler Discusses Generating Expense Projections From Sales Projections
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 1 min. 51 sec.
Video 14 of 14 Paul Wachtler Discusses Strong Student Presentation in AEM 325
  • Paul Wachtler - Lecture - Business Planning, Market Analysis and Pitching Investors
  • 3/13/2005
  • Paul Wachtler
  • 2 min. 39 sec.

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