Jessica Gelman is the Director of New Business Development for the New England Patriots. In this role, she is a key strategic and operational advisor to the Patriots' Executive Management Team. Her responsibilities include identifying, evaluating and creating new businesses and providing strategic analysis to leverage the Patriots' assets.
Most notable is the development and management of the first sports loyalty rewards credit card program, Extra Points, which has been rolled out throughout the NFL.
Jessica Gelman a BA, cum laude, from Harvard College and an MBA from Harvard Business School. She was honored as Female Athlete of the Year after leading Harvard to consecutive basketball championships and NCAA appearances. She played professionally in Europe prior to her role with the New England Patriots.
The confidence component is just so important and so critical and I think... it's actually what an area that I studied when I was here, very focused on sports psychology and why certain people perform well in pressure situations and I mean a lot of it was to kind of better understand and put myself ...(Full transcript available to logged in subscribers.).
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Jessica Gelman Discusses Academic and Professional Background and Decision To Enter Sports Industry
Jessica Gelman Shares Thoughts on Working For New England Patriots and Importance of Being Yourself
Jessica Gelman States Importance of Having a Vision For The Future and Remaining Positive
