H. Christopher Peterson is a professor in Agribusiness Management at Michigan State University. Prior to joining the faculty at MSU, Peterson served on the faculty and as chairperson for the Department of Economics and Business Administration at Juniata College.
Christopher Peterson received his Bachelor's degree from Juniata College, his MBA from Harvard University and his Ph.D. from Cornell University.
Let's define what innovation really is. Let's talk about the need for innovation, because my guess is for many of you, I am going to have to make a bit of a sales pitch here as to why you really need this thing. And then I want to talk about how do you do it? Because critical to how you do it is ...(Full transcript available to logged in subscribers.).
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Christopher Peterson Discusses Non-Negotiables And Reality That Non-Negotiables Are Price of Being In The Market
Christopher Peterson Discusses Difference Between Proactive Innovation and Reactive Copying
