Christopher Fong is the Education Vertical Lead at Google.com. In this role, he leads the advertising division's efforts in the education industry. He also volunteers with Google.org on initiatives to find investments to develop utility-scale renewable energy and to aid small and medium-size enterprises in the developing world.
Before joining Google, Fong worked in business development and marketing roles for Expedia's Seattle, Dallas, Toronto and Las Vegas offices.
I launched an internet startup back in Australia before coming to the U.S.. Back in the day, the name of the game was brand building, getting your name out there, getting customers, don't lose their trust. Essentially from that standpoint, we didn't look at trademarks or IP. If I flip around your ...(Full transcript available to logged in subscribers.).
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