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Chester Elton Discusses Challenges of Working on Second Book

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Total Case Duration :

  • Date Added : 10/15/2010
  • Clip Duration : 3 min. 9 sec.

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Chester Elton

  • Founder, O.C. Tanner
  • male
  • Caucasian
  • 1958 (Age: 66 years old)
  • Chester Elton - Interview - Orange Revolution
  • Video 1 of 10 in this Case
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Biography

Chester Elton is an author, motivational speaker, trainer, and employee engagement expert. He is the New York Times best-selling author of several books on leadership and organizational management, including The Carrot Principle (co-written with Adrian Gostick), The 24-Carrot Manager and The Invisible Employee. Elton's books have been translated into over 20 languages and have sold more than 1,000,000 copies worldwide. Chester is Senior Vice President of the Carrot Culture division with the O.C. Tanner Recognition Company.

Chester Elton and Adrian Gostick's flagship book, The Carrot Principle, was based on a 200,000 person study from 1996-2006. The second edition published in 2009 included a 2008 global survey of 10,000 people in 13 countries. The results of these studies revealed the surprising advantages of recognition on employee performance, including its effects on morale, productivity and return on equity. Their collaboration, The Orange Revolution (publish date September 2010), is a follow up based on a 350,000 manager and employee survey on the power of teamwork.

Chester was born in Edmonton, Alberta, and grew up in Vancouver, British Columbia. He earned a Bachelor's Degree in Communications from Brigham Young University.

So, our publisher said What's your next book? Which was a great question because we had never considered writing a next book. We thought we were lucky to get that one. So parable books were all the rage, The Richest Man in Babylon and so on. So we wrote The 24-Carrot Manager. We had a unique for...(Full transcript available to logged in subscribers.).

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Chester Elton videos

Video 1 of 10 Chester Elton Shares Background of O.C. Tanner and Discusses Professional Background
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 4 min. 1 sec.
Video 2 of 10 Chester Elton Discusses Challenges of Working on Second Book
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 3 min. 9 sec.
Video 3 of 10 Chester Elton Discusses Teamwork Seminars And Speaking Engagements
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 5 min. 45 sec.
Video 4 of 10 Chester Elton Shares Anecdote On Being Pursued By Publishers John Wiley and Simon & Schuster
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 5 min. 11 sec.
Video 5 of 10 Chester Elton Explains Level Of Research Required For Carrot Principle Publication
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 6 min. 12 sec.
Video 6 of 10 Chester Elton Discusses Teamwork At Core Of Business
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 7 min. 0 sec.
Video 7 of 10 Chester Elton Explains Great Teams Attract Great Talent
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 3 min. 36 sec.
Video 8 of 10 Chester Elton Discusses Challenges He Experienced In Growing His Own Group
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 3 min. 45 sec.
Video 9 of 10 Chester Elton Describes Views On Entrepreneurship and Sales
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 3 min. 8 sec.
Video 10 of 10 Chester Elton Discusses Recognition and How To Keep Praise Authentic
  • Chester Elton - Interview - Orange Revolution
  • 10/15/2010
  • Chester Elton
  • 5 min. 24 sec.