Matt Ackerson is a self-taught artist and computer programmer who started three businesses as an undergraduate at Cornell before graduating in Spring 2009. One of thoese businesses was Scrimple.com - a Web site featuring printable coupons for Ithaca establishments.
His latest venture, PetoVera, is best described as a web design business, and is Ackerson's fourth and final company which he plans to run and grow for the rest of his life.
Matt Ackerson is a graduate of Cornell University.
Well, one thing that we're trying to do is build a strong brand around Scrimple, you know, just the Scrimple head, the logo and what not and make it something that students will recognize automatically whenever they see it and associate it with certain qualities. On the merchant side, the advertiser...(Full transcript available to logged in subscribers.).
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