Colleen Wainwright is a writer-speaker-illuminator who started calling herself "the communicatrix" when she hit three hyphens. She consults one-on-one with solopreneurs about their online marketing presence and creates content for an alarmingly large number of online outlets.
Wainwright spent 10 years as an award-winning TV copywriter at Young & Rubicam crafting ads for brands like Wheaties, Gatorade and Jell-O, and another 10 acting in them as a performer. Wainwright now spends her time teaching other creative souls how to talk about what they do in a way that wins them attention, work and satisfaction.
Colleen Wainwright is a graduate of Cornell University.
I think the way things are moving is towards transparency. I think that is where the opportunity lies. I think that the people who are making the biggest strides in social media and social networking which drives me crazy, they are two things. Social media at a point is - social media is really t...(Full transcript available to logged in subscribers.).
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