Elizabeth Ryan developed a passion for agriculture from earlier generations and is CEO of Breezy Hill Orchard.
Developed for and sold to thousands of New Yorkers in the Union Square Green Market, their products include apples, pears, peaches, plums, nectarines, and the value-added products that come from these fruits. The most significant of these value-added products is draft cider, for which the company aggressively raised private equity to launch a national product.
Elizabeth Ryan is a graduate of Cornell University.
The business plan I have again learned the hard way. It is critical, it is a road map. It is a very important tool. We have a business plan that is a living document. It is very different now than the business plan that we had five years ago. I think that's good. Again, you know, one cannot su...(Full transcript available to logged in subscribers.).
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