Keith Hannon is the associate director for social media at Cornell University. He manages the Cornell alumni communities on Facebook, LinkedIn, Twitter, YouTube, Pinterest, and Instagram; an aggregate population of nearly 60,000 alumni.
His past life as an aspiring video artist has helped engage alumni via both livestreaming and YouTube videos. Most recently he has been breaking new ground experimenting with prospect research on the development and refinement of a process for prospect identification on social networks and implementing a crowdfunding platform that aims to attract previously unengaged donors.
Before Cornell, Hannon worked for Nickelodeon television and Six Degrees Games.
Keith Hannon is a graduate of Ithaca College.
First thing is LinkedIn does a good job of showing how that person is in your network. So it might turn out that one of your good friends is a good friend with that person or you might be two people away. LinkedIn has a feature where you can get introduced to somebody. And so, by doing that, you p...(Full transcript available to logged in subscribers.).
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