Jonathan Klein is the Founder and Managing Partner of Topline Strategy Group. Prior to founding Topline, Klein was VP of Marketing at Promptu, a venture-backed CRM software company. He also served in senior marketing roles at Documentum and Docent. Klein also worked as a Case Leader in the Chicago office of The Boston Consulting Group, advising Fortune 500 clients in a range of industries on corporate growth.
Jon Klein holds an MBA from The Kellogg School at Northwestern University and a BS in Electrical Engineering from Cornell University.
In the technology world, there is a belief that adoption equals revenue, adoption is your path to success. Now, in the old days, back in the crossing the chasm where you sold your products for hundreds of thousands of dollars or millions of dollars adoption did equal revenue, and there was no quest...(Full transcript available to logged in subscribers.).
Register & Subscribe
Login
Jon Klein States Importance of Researching Company And Speaking To Network Prior To Job Interview
Jon Klein States Grades, GMAT Scores and Convincing Story Led To MBA Program Admission
Jon Klein Shares Similarities and Differences In Being a Consultant or an Entrepreneur
Jon Klein Discusses Challenges of Getting Customers To Adopt New Products Even If They Are Free
Jon Klein States Focus For Technology Companies Needs To Stay On Revenue And Not Adoption
