In 1980, Sheila Johnson and her former husband, Robert L. Johnson, co-founded BET, the first cable television network aimed at African-American viewers. Serving as executive vice president of corporate affairs, Sheila Johnson was primarily responsible for investigating various community and philanthropic activities and helped build the highly rated cable network into a media powerhouse, which Viacom acquired in 1997 for $3 billion. Johnson was a member of BET Holdings Inc.'s board of directors until January 2001. Johnson currently is focused on various philanthropic activities, as well as the construction of the Salamander Inn and Spa on land she owns in Middleburg, Va. An accomplished violinist, Johnson has a diverse background that includes 19 years as a music educator in the Washington, D.C., area. During that time, she founded Young Strings in Action for children, in 1975. A textbook she wrote about her teaching methods, Young Strings in Action, is still used in many U.S. schools.
We were able to put on news shows. We actually had some cartoons. I mean we didn't do it. We bought cartoons. We would go to a festival called MidTV which is over in France and that's where you go over and you can buy programming to add to your shows and you negotiate the price. Everybody's -- ...(Full transcript available to logged in subscribers.).
Register & Subscribe
Login
Sheila Johnson Discusses Settling in Chicago and Now Supporting Public Schools She Attended
Sheila Johnson States Importance of Believing In Yourself When You Choose a Profession in the Arts
Sheila Johnson Shares Biggest Surprise at BET Was That Celebrities Are Normal People With Normal Problems
Sheila Johnson Discusses Creating a Design Team to Build The Spa's Image From the Ground Up
