Adam Farrell founded Silicon Solar when he was 15. It had a single product, a raw solar cell for use in educational kits, and was based in his bedroom. Today there are about 260 products, a busy Web site, sales are growing at about 10 percent annually, and the company is putting a large addition on a building it moved into last year. Farrell owns 60 percent of the corporation. His older brother, Matt Farrell, a 24-year-old Cornell graduate, serves as vice president and owns the rest. Adam Farrell expects to graduate in December 2006 with a degree in Applied Economics and Management from Cornell University.
I'd say cash flow is probably the most important thing, you say, oh well I can sell this product, oh I can sell that too. You don't ... if you're focusing on sales marketing, typically you're not looking at the financial aspects of things back in the cost, the inventory, the logistic management, us...(Full transcript available to logged in subscribers.).
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