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Paul Breitenback Shares Thoughts on Choosing a Company Name

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Total Case Duration :

  • Date Added : 4/11/2008
  • Clip Duration : 1 min. 1 sec.

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Paul Breitenback

  • Founder, Quickstore24 Systems
  • male
  • Caucasian
  • 1970 (Age: 54 years old)
  • Paul Breitenback - Panel - Quickstore24 Systems
  • Video 1 of 4 in this Case
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Biography

Paul Breitenback is CEO of Quickstore24 Systems, a company that is leading the transformation of the vending industry into the digital age.

Previsouly, Breitenback was the Chief Marketing Officer at Priceline.com. Breitenback was also responsible for Product Development at Cendant Membership Services.

Paul Breitenback holds a bachelor's degree and an MBA from Cornell University.

I'm very picky about names. I think there's been months, six months, a year picking... making sure they got the right name at Priceline. We spent months picking out the name for Quickstore. It has to be able to be spelled because if you have a website, I mean it's a complicated thing and the ... ...(Full transcript available to logged in subscribers.).

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Paul Breitenback videos

Video 1 of 4 Paul Breitenback Discusses Personal Background and Realization That He Was A Serial Entrepreneur
  • Paul Breitenback - Panel - Quickstore24 Systems
  • 4/10/2008
  • Paul Breitenback
  • 1 min. 48 sec.
Video 2 of 4 Paul Breitenback Discusses Academic Background and Experience at Priceline
  • Paul Breitenback - Panel - Quickstore24 Systems
  • 4/10/2008
  • Paul Breitenback
  • 4 min. 1 sec.
Video 3 of 4 Paul Breitenback States You Have To Be Dedicated To Hard Work As An Entrepreneur
  • Paul Breitenback - Panel - Quickstore24 Systems
  • 4/10/2008
  • Paul Breitenback
  • 2 min. 57 sec.
Video 4 of 4 Paul Breitenback Shares Thoughts on Choosing a Company Name
  • Paul Breitenback - Panel - Quickstore24 Systems
  • 4/10/2008
  • Paul Breitenback
  • 1 min. 1 sec.

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