Denni McCann has been working in the design field since graduating from college with a design degree. She has worked as a pattern maker and even owned a sewing factory before moving to Jogbra in 1980, four years after the company was founded.
Twenty years and two acquisitions (by Playtex and then Sara Lee) later, McCann is the Vice President of Design at Champion Jogbra. Her responsibilities include supervising a design team, forecasting trends, and overseeing Jogbra?s designs and marketing.
Because our product is so functional, people buy it because they have a need for the product. The product is more than the image. They are buying this product to run in. So the product drive the whole thing rather than just fashion or whim. It is usua...(Full transcript available to logged in subscribers.).
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