Matt Faso is currently a Marketing Advisor at Haley Marketing Group, where he works with clients on their marketing programs. Prior to Haley Marketing, Matt worked for Ingram Micro (a Fortune 75 company) and for the Hearst Corporation, one of the largest media conglomerates in the world. Matt Faso has been involved exclusively in marketing since writing an award winning business plan in the Entrepreneurship@Cornell program his junior year at Cornell University. He graduated Cornell in 2000.
One of the reasons that Twitter is such a powerful tool is that it gives you access to people that you wouldn't have access to on a normal basis. That is why it's important to follow people in your industry, follow your competitors, engage in conversations with thought leaders, you know, leaders in...(Full transcript available to logged in subscribers.).
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