Bruce Peterson is Senior Vice President and General Merchandise Manager of perishables for Wal-Mart.
Based in Wal-Mart's home offices in Bentonville, AR, Peterson oversees all meat, produce, dairy, frozen, floral, bakery and commercial bread operations for Wal-Mart Stores, its domestic Supercenters and the new Neighborhood Markets.
Bruce Peterson received his undergraduate degree from University of Michigan.
I mentioned a couple of weeks ago we advertised in Vogue magazine. All right. Never, never would you expect to find Wal-Mart apparel in Vogue magazine. Before we did that, we had to have an assortment that if people read about it and then went back into the stores, hey this is pretty cool. We ju...(Full transcript available to logged in subscribers.).
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