Earl Blanks is a former owner of a Party City franchise. Prior to his involvement with Party City, Blanks had started a small consulting business, the Small Business Marketing Planning Center, which provided marketing consulting services to smaller companies that generated $3-5 M per year in sales. Prior to that experience, Blanks worked at Procter & Gamble for over 7 years. Earl Blanks received his undergraduate degree from University of Arkansas and his MBA from Cornell University.
I believe it's the same as you would do in starting your own business in that you want to take a look at the market. The general trends in the market. And the environment. Is there sufficient interest on that level? When we step back and look at broad trends, we know there are things like weight...(Full transcript available to logged in subscribers.).
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