(607) 227-8695info@prendismo.com

Theresa Bergeron Discusses Idea To Start Thermohair, Inc.

Copyright © Cornell University Play All Videos in Case

Total Case Duration :

  • Date Added : 6/25/2002
  • Clip Duration : 2 min. 3 sec.

Playlists

Please Login to create playlists

Theresa Bergeron

  • Founder and President, Thermohair, Inc.
  • female
  • Caucasian
  • 1960 (Age: 64 years old)
  • Theresa Bergeron - Interview - Thermohair, Inc
  • Video 1 of 20 in this Case
  • View All Available Videos

Biography

Theresa Bergeron is the Founder and President of Thermohair, Inc. Thermohair produces goods - specifically socks - that are knitted with mohair (the fleece of angora goats). The company is located in South Mountain, Ontario - an hour's drive south of Ottawa. Theresa Bergeron holds a bachelor's degree in Life Sciences and a Master's degree in Human Nutrition.

I started with the idea in around 1990 and I've always raised the goats since 1983 and I used to make a fair profit just selling the hair and the goats. Now at that time mohair was selling for between $4.00 and $12.00 Canadian a pound right off the goats and so there was money in just keeping the g...(Full transcript available to logged in subscribers.).

Register & Subscribe Login

Theresa Bergeron videos

Video 1 of 20 Theresa Bergeron Provides Overview of Mohair Products Offered By Thermohair
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 24 sec.
Video 2 of 20 Theresa Bergeron Discusses Outlets Where Mohair Products Can Be Purchased
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 32 sec.
Video 3 of 20 Theresa Bergeron States Most of Thermohair Business Is Wholesale
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 40 sec.
Video 4 of 20 Theresa Bergeron Discusses Idea To Start Thermohair, Inc.
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 2 min. 3 sec.
Video 5 of 20 Theresa Bergeron Shares Personal and Educational Background
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 30 sec.
Video 6 of 20 Theresa Bergeron States There Was No Formal Market Research Done Prior To Starting Company
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 1 sec.
Video 7 of 20 Theresa Bergeron Shares Production Problems in Creating Mohair Socks
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 3 min. 29 sec.
Video 8 of 20 Theresa Bergeron Discusses Challenges in Selling Mohair Products
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 4 min. 1 sec.
Video 9 of 20 Theresa Bergeron Shares Thoughts on Creating a Toll Free Line For Business
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 6 sec.
Video 10 of 20 Theresa Bergeron Shares Thoughts on Labeling
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 56 sec.
Video 11 of 20 Theresa Bergeron Shares Thoughts on Sales Volume
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 40 sec.
Video 12 of 20 Theresa Bergeron States Thermohair Did Not Have A Business Plan
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 57 sec.
Video 13 of 20 Theresa Bergeron Discusses Employees at Thermohair, Inc.
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 48 sec.
Video 14 of 20 Theresa Bergeron Discusses Wholesale and Retail Sales and Importance of Personal Contact
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 7 sec.
Video 15 of 20 Theresa Bergeron Shares Example of Impact of Customer Feedback
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 17 sec.
Video 16 of 20 Theresa Bergeron Shares Challenge of Seeking Advice
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 4 min. 0 sec.
Video 17 of 20 Theresa Bergeron Shares Thoughts on Success
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 4 sec.
Video 18 of 20 Theresa Bergeron States Biggest Surprise Came From Customer Base and Size of Market
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 21 sec.
Video 19 of 20 Theresa Bergeron Discusses Advantages of Thermohair Product
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 2 min. 4 sec.
Video 20 of 20 Theresa Bergeron Shares Thoughts on Entrepreneurship
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 13 sec.

RELATED VIDEOS

Rita Kellogg Shares Background on Side Hill Acres
  • Rita Kellogg - Interview - Side Hill Acres
  • 3/2/2001
  • Rita Kellogg
  • 1 min. 29 sec.
Elizabeth Wolf Discusses Startup and Development of Angel Ridge Farm
  • Elizabeth Wolf - Interview - Angel Ridge Farms
  • 3/23/2001
  • Elizabeth Wolf
  • 1 min. 39 sec.
Rosa Sugranes Discusses Early Years of Iberia Tiles
  • Rosa Sugranes - Interview - Iberia Tiles
  • 2/7/2001
  • Rosa Sugranes
  • 4 min. 4 sec.
Laurie Linn Shares Reasons For Starting the Advertising Company, Communique
  • Laurie Linn - Interview - Communique Design & Marketing, Inc.
  • 5/1/2001
  • Laurie Linn
  • 1 min. 12 sec.
Ron Vos Discusses How Business Was Started
  • Ron Vos - Lecture - Hi Frequency Marketing
  • 4/11/2002
  • Ron Vos
  • 1 min. 12 sec.
Carushka Jarecka Discusses Dealing with Discouragement
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 45 sec.
Carushka Jarecka Discusses Using Anger as Motivation
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 39 sec.
Jessica Bibliowicz Shares Thoughts on Being an Entrepreneur
  • Jessica Bibliowicz - Interview - National Financial Partners
  • 11/8/2002
  • Jessica Bibliowicz
  • 1 min. 19 sec.
Theresa Bergeron Discusses Idea To Start Thermohair, Inc.
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 2 min. 3 sec.
Andrea Michalek Shares Professional Experiences and Decision to Create Startup
  • Andrea Michalek - Interview - 1-800-CTO
  • 4/1/2002
  • Andrea Michalek
  • 1 min. 10 sec.