Jonathan Klein is the Founder and Managing Partner of Topline Strategy Group. Prior to founding Topline, Klein was VP of Marketing at Promptu, a venture-backed CRM software company. He also served in senior marketing roles at Documentum and Docent. Klein also worked as a Case Leader in the Chicago office of The Boston Consulting Group, advising Fortune 500 clients in a range of industries on corporate growth.
Jon Klein holds an MBA from The Kellogg School at Northwestern University and a BS in Electrical Engineering from Cornell University.
So, the concept of the balance point really defines the line that separates the adoption strategies based on crossing the chiasm where you work from the top down and these rapid adoption strategies where you work from the bottom up. The whole concept of the chiasm where that originates from is the ...(Full transcript available to logged in subscribers.).
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