Robert Verloop is Vice President of Marketing at Sunkist Growers, the grower-owned citrus marketing cooperative based in Sherman Oaks, California.
Verloop began his produce marketing career with the California Avocado Commission in Santa Ana, working his way up from Theft Prevention Manager to National Merchandising Director to Vice President. He also served as Vice President of Communication and Trade Relations for buyproduce.com.
Robert Verloop received his Bachelor's and his Master's degrees from California State Polytechnic University at Pomona.
How many of you are familiar with In and Out Hamburgers? Okay. It's a very strong West Coast group. They are in the business of fast food. But their brand promise, and what they stand for - and if you ever go there, it's fresh and friendly. Nothing i...(Full transcript available to logged in subscribers.).
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