Seth Sarelson is the Co-founder & Chief Operating Officer of RevTrax. He has run the daily operations at RevTrax since the company's formation, managing client services and RevTrax's digital media partners. Prior to RevTrax, Seth worked in Citigroup's Global Commercial Cards business in brand management for the Purchasing Card, Fleet Card, and Electronic Account products. In addition to his corporate activities, Mr. Sarelson has been published and quoted in a number of marketing industry publications, including AdWeek, MultiChannel Merchant, iMedia Connection, Chain Store Age and CRM Buyer.
Seth Sarelson holds a Bachelor of Science, Magna Cum Laude, from Cornell University.
I think the key is to know your strengths and their strengths and to establish a good process to get there. So for me, I tend to be a bit more operational and executional. That's just kind of who I am, what I do. Jonathan, whose our CEO, is probably a bit more visionary sales and marketing type g...(Full transcript available to logged in subscribers.).
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