Kathy Savitt is the founder and former Chief Executive Officer of Lockerz and current Chief Marketing Officer of Yahoo.
In her role as CEO of Lockerz, Kathy spent her time relentlessly focused on creating a unique online experience for millions of Lockerz members in 195 countries. Kathy's entrepreneurial spirit was evident early in her career, as she founded her first company, an integrated marketing communications firm called MWW/Savitt, before she turned 30. She then moved on to serve in key senior-level executive positions in retail, e-commerce, content and social media.
At Amazon.com, Kathy held the role of vice president of strategic communications, content and entertainment initiatives. She was also executive vice president and chief marketing officer at American Eagle Outfitters, Inc., where she led both the global marketing efforts of the company's portfolio of brands, and the digital and e-commerce channels.
In March 2009, Lockerz was born, with the mission of being the homepage of Generation Z. In additional to being a member of the Lockerz board, Kathy is currently is a member of the Board of Directors of Vitamin Shoppe, Inc.
Kathy Savitt earned a Bachelor's of Arts degree from Cornell University.
Never outsource your core competencies. And you would be surprised at the largest companies and the smallest companies that do this. When I started Lockerz, which would sort of rise or fall based on its ability to rapidly develop a set of software algorithms, we were so anxious to get going, we al...(Full transcript available to logged in subscribers.).
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