Jim Bittner is a partner in Singer Farms. In addition, he serves as President and General Manager of the operation. Singer Farms is a fruit farm which produces apples, peaches, apricots, plums, cherries and other smaller specialty fruit items. Jim Bittner is a graduate of Cornell University.
I am not a born marketer. I don't like marketing. The fact of the matter is I spent 50 percent of my time marketing. It's a necessity. You can't just produce something. You've got to find a home for it and a profitable home for it. I go way out of my way to find markets. To cater to markets. ...(Full transcript available to logged in subscribers.).
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