Teacher Created Materials is an educational publishing company that was founded in 1982 by Mary Dupuy Smith and Rachelle Cracchiolo. The company experienced tremendous growth since its inception--so much that in August 2004, the company split into two distinct businesses: a Book Company under the name Teacher Created Resources headed by Smith, and a Curriculum Company that maintains the name Teacher Created Materials headed by Cracchiolo. Prior to founding Teacher Created Materials, Rachelle taught kindergarten through sixth grade for nine years in the Fountain Valley School District. She graduated from Cal State Fullerton with a Bachelors degree in Psychology and a Masters degree in Education.
I think you have to have confidence, you know, that what you are doing. I think you have to know whatever it is that you are doing whether, you know, you are selling, you know, hammers that you have developed. That one, you have a lot of confidence in your product and you know your market, but I a...(Full transcript available to logged in subscribers.).
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