James Mwangi is an accountant, banker, businessman and entrepreneur in Kenya. He is the current Group Managing Director and Group Chief Executive Officer of the Equity Group Holdings Limited, the banking conglomerate with the largest customer base on the African continent, in excess of 8 million as of 2014.
I think there are two things that I would call the pitfalls of entrepreneurs investing in Africa. The first one is perception. Africa has been defined more by perception rather than reality. The narrative of Africa has been told by non-Africans and most of it reflects ignorance and prejudices. A...(Full transcript available to logged in subscribers.).
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