Tracy Higginbotham is the founder of Women TIES, a company dedicated to creating a regional marketplace for women entrepreneurs. Higginbotham has been an entrepreneur for twelve years as President of Five Star Events, a special event management company specializing in the execution, planning and coordination of events for corporations, organizations, and individuals. For nine years, Higginbotham was President of the Women's Business Owners Connections, a networking and support organization for women business owners in Syracuse. She helped grow it from 8 members to 130 members when she stepped down in 2005. Tracy Higginbotham is a graduate of the State University of New York at Oswego where she earned a Bachelor of Science degree in Business Administration.
I would say that a way that I've really learned to try to sell, I mean, you know, I think we all think of like the ... let me see ... the cheesy guy, you know, used car salesman... see I didn't say, woman... you know, I mean you think you know, you're there and it's the ... the person trying to sell...(Full transcript available to logged in subscribers.).
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