Field Failing is the Founder of Fields Good Chicken. Field Failing has an undergraduate degree and MBA from Cornell University.
So I guess primarily foot traffic and our target customer. New York's kind of an unusual market when it comes to real estate where you can look at the data, and we do, we look at demographic reports, we look at foot traffic, but there is also this kind of gut feel that goes into location selection....(Full transcript available to logged in subscribers.).
Register & Subscribe
Login
Fields Failing Discusses Knowing The Product Around Which He Wanted To Build His Business
Fields Failing States Restaurant Business Is Not Necessarily More Difficult Than Other Startups
