Christopher Sanson is the Co-Founder and CEO of MarcoPolo. MarcoPolo.net was founded as a fun way for people to share their travel plans with one another.
Previously, Sanson worked at a consulting firm performing regression analysis to help companies evaluate the effectiveness of their marketing campaigns. He's launched several ventures including an arts magazine and a photo souvenir business.
Christopher Sanson graduated with a Master of Management in Hospitality from the Cornell Hotel School in 2006. He received his undergraduate degree from Princeton University in 2002.
So it was very valuable to write a business plan. I mean no one reads it anymore. It's too long but it really is an exercise you have to go through as it really does push your thinking and you know, you do the research and you do the stats and then when you're just having conversations with people...(Full transcript available to logged in subscribers.).
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