Explore Topics / Focus Groups(9 Videos)
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Danielle Weinblatt - Lecture - Take The
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Danielle Weinblatt is the Founder and CEO of Take the Interview.
Prior to Take the Inter...
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What is your path? What do you create if you go to business school? Maybe some of you are thinking...
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9/22/2013
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Sara Levinson - Interview - Women and Bu
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Sara Levinson has forged a distinguished career working with several of the world's leading brands, ...
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Well, I would say focus groups are not projectable. So I probably shouldn't even call these focus g...
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9/16/2013
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Deirdre Kurzweil - Lecture - Market Rese
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Deirdre Nissenson Kurzweil is currently serving as a market research manager in the Office of Pub...
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Qualitative options, focus groups are the most obvious and ones they are most familiar with and like...
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6/1/2006
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Deirdre Kurzweil - Lecture - Market Rese
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Deirdre Nissenson Kurzweil is currently serving as a market research manager in the Office of Pub...
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Some more specific details of focus group is that we should definitely think about, you need to real...
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6/1/2006
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Deirdre Kurzweil - Lecture - Market Rese
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Deirdre Nissenson Kurzweil is currently serving as a market research manager in the Office of Pub...
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Something I think that gets ignored a lot, you have to think about homogeneity, you have to ... each...
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6/1/2006
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Deirdre Kurzweil - Lecture - Market Rese
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Deirdre Nissenson Kurzweil is currently serving as a market research manager in the Office of Pub...
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The other thing about focus groups that you need to think about and this goes back to the idea of ho...
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6/1/2006
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Deirdre Kurzweil - Lecture - Market Rese
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Deirdre Nissenson Kurzweil is currently serving as a market research manager in the Office of Pub...
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I've said this before but I can't really say it enough. Focus groups are not quantitative research,...
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6/1/2006
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Kevin McGovern - Lecture - Social Entrep
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Kevin McGovern is the Chairman and CEO of McGovern Capital LLC, which provides Intellectual Prope...
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Now radical innovation is often not marketing driven. Okay. It's technology driven. So who usuall...
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4/14/2006
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Norb Mayrhofer - Lecture - Finding Your
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Norb Mayrhofer is the Vice President of Procter & Gamble Professional. He began his career at P&...
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General sensing, just the general sensing that you are trying to do with a customer is all about und...
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2/22/2006
