Explore Topics / Strong B-Plans Get The Value Proposition Right(17 Videos)
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JB Osborne - Interview - Red Antler and
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JB Osborne is the CEO of Red Antler. He started his career at Saatchi & Saatchi, working for cli...
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Yeah, I think it's critical in the early days because it's connecting the dots between the hypothesi...
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4/17/2014
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JB Osborne - Interview - Red Antler and
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JB Osborne is the CEO of Red Antler. He started his career at Saatchi & Saatchi, working for cli...
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Something that I learned early on that has been a really core principle of our business is to never ...
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4/17/2014
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Jennifer Dulski - Interview - Change.org
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Jennifer Dulski is the President and COO of Change.org
Prior to Change.org, Dulski led th...
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So our site is completely oriented around impact, right? It's not about connecting with your friend...
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9/25/2013
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Jennifer Dulski - Interview - Change.org
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Jennifer Dulski is the President and COO of Change.org
Prior to Change.org, Dulski led th...
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So the interesting thing about our victories is that they happen across every topic and every locati...
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9/25/2013
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Deborah Streeter - Lecture - Art of the
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Deborah Streeter is the Bruce F. Failing, Senior Professor of Personal Enterprise in the Departme...
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The market opportunity, the market analysis is the time when you really are looking at three differe...
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3/5/2007
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Deborah Streeter - Lecture - Art of the
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Deborah Streeter is the Bruce F. Failing, Senior Professor of Personal Enterprise in the Departme...
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You really have to get the value proposition right. You have to get it believable. Value propositi...
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3/5/2007
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Alison Gerlach - Interview - Allie's Edi
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Alison Gerlach is a successful entrepreneur and business executive with expertise in and passion ...
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There's no 9 second elevator pitch I have to create around that. People get what I do, they mostly t...
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10/30/2006
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Rachel Doyle - Interview - GlamourGals
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Rachel Doyle is the President and Founder of GlamourGals Foundation, Inc. GlamourGals is a nonprof...
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I think being at Cornell and taking classes with you [chuckles] I'll admit, I'm a student. In five ...
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5/23/2005
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Christine DeVita - Interview - Wallace F
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M. Christine DeVita is President of The Wallace Foundation, a private charitable foundation creat...
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For the Wallace Foundation, we think about - our value proposition is really that we can develop and...
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2/4/2005