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Jessica Feinstein States Product Cannibalization I
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
h, we have built in cannibalization. You're not going to expect to launch a new product and not tak...
10/18/2016
Jessica Feinstein Shares Academic and Professional
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
today, I'm going to take you through the whole process of how we did this. I have been living and ...
10/18/2016
Jessica Feinstein Discusses Product Differentiatio
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
how do you differentiate yourself in this commodity category? How do you really become, you know, u...
10/18/2016
Jessica Feinstein Discusses Digital Marketing And
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
in digital, how are we going to show her our one commercial and then show her our sequential message...
10/18/2016
Jessica Feinstein Discusses Millenials And Mobile
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
how did it build momentum into next year and have those new stories and those new blends to come int...
10/18/2016
Jessica Feinstein Discusses Trends And Motivations
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
a lot of trends in the U.S. in beauty actually comes from Asia. Not surprisingly, especially in mak...
10/18/2016
Jessica Feinstein Discusses Social Media Marketing
Jessica Feinstein - Lecture - L\'Oreal
sica Feinstein is AVP of Marketing for L\'Oreal Jessica Feinstein received her undergraduate degr...
in digital, we really wanted to reach the consumer where she was, to talk to her to make her know w...
10/18/2016
Marlene Van Es Shares Thoughts on Importance of Ma
Marlene Van Es - Interview - Trellis Leg
lene Van Es is the Co-Founder/Principal Attorney at Trellis Legal LLC. Marlene Van Es received her ...
h, so what we say is typically we're about increasing accessibility. So we really want to be your p...
9/20/2016
Marlene Van Es Discusses Importance Of Transparenc
Marlene Van Es - Interview - Trellis Leg
lene Van Es is the Co-Founder/Principal Attorney at Trellis Legal LLC. Marlene Van Es received her ...
transparency is really important to our clients. We have learned that through market research. And...
9/20/2016
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