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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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CAMPBELL'S AD...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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There is one consistent theme across pacesetter winners. And that is the - in years two and three, ...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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We are actually redefining our business to not be soup but simple meals. So we believe anything lik...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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Basically you're saying if I've got a five-year or one to five-year window of launching new products...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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Ten keys to beating the odds. Disciplined, product development process, give consumers what they w...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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Study and imitate success. It's okay to see what other categories and folks are doing and to see if...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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But - so when you leverage the Campbell's equity, with consumer's need for convenience, we have deve...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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Consumers loved this product. Our 1-800 number, the number one comment, or feedback is praise. Usu...
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10/15/2005
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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Nine, plan for years one and two, not just for year one. As I said, volume will decline if you don'...
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10/15/2005