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Rob Ryan States Importance of Creating a Business Plan

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  • Date Added : 3/1/2002
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Rob Ryan

  • Founder, Ascend Communications, Inc.
  • male
  • Caucasian
  • 1947 (Age: 77 years old)
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • Video 1 of 56 in this Case
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Biography

Rob Ryan earned national attention when he grew his 1989 start-up company, Ascend Communications, Inc., to more than $500 million in sales by 1995. Lucent Technologies acquired Ascend in 1999 for $23 billion, in what was termed at the time, the "largest technology merger ever."

Back surgery sidelined Ryan from Ascend in June of 1995, but soon after his recovery he reinvented himself as a "boot camp mentor" at his Montana ranch and began helping budding high-tech entrepreneurs formulate winning business plans and teaching them how to sell their ideas. Since Entrepreneur America began, Ryan has counseled dozens of aspiring entrepreneurs and as a result, 18 companies have been founded and mentored by his organization. Three of those companies rose to billion-dollar valuations.

Ryan received his undergraduate degree from Cornell University.

I've heard the same thing that nobody has to do a business plan but its garbage. You have to think through your business model and if you write it up in the form of a 50 page business plan that's one way to express your thinking. The other way to expres...(Full transcript available to logged in subscribers.).

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Rob Ryan videos

Video 1 of 56 Rob Ryan Discusses Characteristics of Good Entrepreneurs
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 2 of 56 Rob Ryan Discusses Characteristics of Good Entrepreneurs
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 3 of 56 Rob Ryan Discusses Skills Entrepreneurs Need to Make a Strong Presentation
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 1 min. 13 sec.
Video 4 of 56 Rob Ryan Discusses Skills Entrepreneurs Need to Make a Strong Presentation
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 1 min. 13 sec.
Video 5 of 56 Rob Ryan Shares Thoughts on Business Presentation
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 6 of 56 Rob Ryan Shares Thoughts on Business Presentation
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 7 of 56 Rob Ryan States Business Plan is More Important Than Financials - And Bottom Up Approach To Financials Is Better
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 8 of 56 Rob Ryan States Business Plan is More Important Than Financials - And Bottom Up Approach To Financials Is Better
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 9 of 56 Rob Ryan States Bottom Up Approach To Financials Is Better
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 10 of 56 Rob Ryan States Bottom Up Approach To Financials Is Better
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 11 of 56 Rob Ryan Discusses Changes in the Venture Capital World
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 12 of 56 Rob Ryan Discusses Changes in the Venture Capital World
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 13 of 56 Rob Ryan Shares Advice For Students That Want to Become Entrepreneurs
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 14 of 56 Rob Ryan Shares Advice For Students That Want to Become Entrepreneurs
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 15 of 56 Rob Ryan Discusses Difference Between First and Second Tier Venture Capital Funds
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 16 of 56 Rob Ryan Discusses Difference Between First and Second Tier Venture Capital Funds
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 17 of 56 Rob Ryan States Goal in Funding Startups is To Create a Great Company - Not Generate Wealth
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 18 of 56 Rob Ryan States Goal in Funding Startups is To Create a Great Company - Not Generate Wealth
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 19 of 56 Rob Ryan Discusses Growth in Private Funding Market
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 20 of 56 Rob Ryan Discusses Growth in Private Funding Market
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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  • 0 min. 0 sec.
Video 21 of 56 Rob Ryan Discusses Challenges of Pitching to Venture Capitalists
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 22 of 56 Rob Ryan Discusses Challenges of Pitching to Venture Capitalists
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 23 of 56 Rob Ryan Shares Thoughts on Business Plans
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 24 of 56 Rob Ryan Shares Thoughts on Business Plans
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 25 of 56 Rob Ryan States Credibility Comes in Part From Where Your Funding is Derived
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 26 of 56 Rob Ryan States Credibility Comes in Part From Where Your Funding is Derived
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 27 of 56 Rob Ryan States Importance of Creating a Business Plan
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 28 of 56 Rob Ryan States Importance of Creating a Business Plan
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 29 of 56 Rob Ryan States Still Not Many Women in the CEO Role of Startups With Which He Has Been Involved
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 30 of 56 Rob Ryan States Still Not Many Women in the CEO Role of Startups With Which He Has Been Involved
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 31 of 56 Rob Ryan Discusses Difference Between Startups That Should and Should Not Seek Venture Capital Funding
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 32 of 56 Rob Ryan Discusses Difference Between Startups That Should and Should Not Seek Venture Capital Funding
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 33 of 56 Rob Ryan States Some Companies With Narrow Focus are One-Striped Zebras
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 34 of 56 Rob Ryan States Some Companies With Narrow Focus are One-Striped Zebras
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 35 of 56 Rob Ryan States Importance of Only Pursuing One Potential Investor at a Time
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 36 of 56 Rob Ryan States Importance of Only Pursuing One Potential Investor at a Time
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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Video 37 of 56 Rob Ryan Shares Thoughts on Education and Professional Experience
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 38 of 56 Rob Ryan Shares Thoughts on Education and Professional Experience
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 39 of 56 Rob Ryan Discusses Final Round Meeting with Venture Capitalist Investors
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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Video 40 of 56 Rob Ryan Discusses Final Round Meeting with Venture Capitalist Investors
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 41 of 56 Rob Ryan Shares Thought That VCs Have Become Serial Investors
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 42 of 56 Rob Ryan States One of the Negative Impacts of Being an Entrepreneur Is Cost on Personal Health
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 43 of 56 Rob Ryan Shares Thought That VCs Have Become Serial Investors
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 44 of 56 Rob Ryan States One of the Negative Impacts of Being an Entrepreneur Is Cost on Personal Health
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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  • 0 min. 0 sec.
Video 45 of 56 Rob Ryan States Focus Should Be Managing Company Not Managing Money
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 46 of 56 Rob Ryan States Focus Should Be Managing Company Not Managing Money
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 47 of 56 Rob Ryan Shares Two Examples of Female Entrepreneurs Who Were Not Successful
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 48 of 56 Rob Ryan Shares Two Examples of Female Entrepreneurs Who Were Not Successful
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
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  • 0 min. 0 sec.
Video 49 of 56 Rob Ryan Shares Thoughts on Valuation Discussions
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
  • 0 min. 0 sec.
Video 50 of 56 Rob Ryan Shares Thoughts on Valuation Discussions
  • Rob Ryan - Interview - Ascend Communications, Inc. and Entrepreneur-America
  • 3/1/2002
  • Rob Ryan
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