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Carushka Jarecka Discusses Marketing Strategy

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Total Case Duration :

  • Date Added : 10/1/2002
  • Clip Duration : 1 min. 31 sec.

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Carushka Jarecka

  • Owner and President, Carushka Bodywear
  • female
  • Caucasian
  • 1953 (Age: 71 years old)
  • Carushka Jarecka - Interview - Carushka Bodywear
  • Video 1 of 43 in this Case
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Biography

Carushka Jarecka is founder of Carushka Bodywear. When she started her own company in 1978, at the age of 25, with only $3,000, Carushka knew that to be a success in the competitive fashion industry, she would need to create a niche that reflected how women feel about themselves. "My greatest strength as a business woman is originality. Our corporate slogan, 'Expect the Unexpected' is what I always want to provide the customers with."

Carushka Jarecka earned a degree from the Fashion Institute of Design and Merchandising in 1973, as well as a couture diploma from the Trippon School of Design.

That would be more intuitive. Now as ... it's funny because in eighty-two I was, studied for a marketing company that you probably know that, maybe did me for my ... like I did it purposely. The fact is it was a given. I didn't do it purposely. I just kind of went with it. What happened for me,...(Full transcript available to logged in subscribers.).

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Carushka Jarecka videos

Video 1 of 43 Carushka Jarecka Discusses Thoughts on Being an Entrepreneur
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 31 sec.
Video 2 of 43 Carushka Jarecka Shares Background and Dream of Becoming a Designer
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 46 sec.
Video 3 of 43 Carushka Jarecka Discusses Funding the Startup, Failure, Bankruptcy and Ethics
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 16 sec.
Video 4 of 43 Carushka Jarecka Discusses Dealing with Discouragement
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 45 sec.
Video 5 of 43 Carushka Jarecka Discusses Using Anger as Motivation
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 39 sec.
Video 6 of 43 Carushka Jarecka Discusses Commitment
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 36 sec.
Video 7 of 43 Carushka Jarecka Discusses Managing a Diverse Workforce with a Maternal Management Style
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 3 min. 4 sec.
Video 8 of 43 Carushka Jarecka Discusses Business Growth During the First Year
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 3 min. 9 sec.
Video 9 of 43 Carushka Jarecka Discusses Business Mentors and Having Passion in Your Business
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 4 min. 2 sec.
Video 10 of 43 Carushka Jarecka Discusses Company Growth and Dealing with Wealth and Fame
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 50 sec.
Video 11 of 43 Carushka Jarecka Discusses Dealing with Cancer and the Realities of Business
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 54 sec.
Video 12 of 43 Carushka Jarecka Discusses Coming Back to the Business After Recovering from Cancer
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 1 sec.
Video 13 of 43 Carushka Jarecka Discusses Choosing Employees and Her New Culture
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 47 sec.
Video 14 of 43 Carushka Jarecka Discusses Changing Company From Big to Small and Reinventing Herself
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 3 min. 8 sec.
Video 15 of 43 Carushka Jarecka Discusses Her Mother as a Mentor and Feminist
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 14 sec.
Video 16 of 43 Carushka Jarecka Discusses Spirituality and Empowering Women
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 35 sec.
Video 17 of 43 Carushka Jarecka Discusses Body Image and Fuller Figure Models
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 25 sec.
Video 18 of 43 Carushka Jarecka Discusses Establishing Good Credit
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 50 sec.
Video 19 of 43 Carushka Jarecka Discusses Marketing Strategy
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 31 sec.
Video 20 of 43 Carushka Jarecka Discusses Development of Her Website and Interaction with Customers
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 3 min. 6 sec.
Video 21 of 43 Carushka Jarecka Discusses Discovery of New Fabric and Creating the Bodywear Industry
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 56 sec.
Video 22 of 43 Carushka Jarecka Discusses Changes in the Bodywear Industry
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 43 sec.
Video 23 of 43 Carushka Jarecka Discusses Personal Life
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 3 min. 9 sec.
Video 24 of 43 Carushka Jarecka Discusses Relationship with Husband
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 32 sec.
Video 25 of 43 Carushka Jarecka Discusses Spirituality as a Key To Her Success
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 13 sec.
Video 26 of 43 Carushka Jarecka Discusses Attracting Employees Through Creative Want Ads
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 0 sec.
Video 27 of 43 Carushka Jarecka Discusses Web Site Development and Selection of Programming Staff
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 6 sec.
Video 28 of 43 Carushka Jarecka Discusses Ethics in the Fashion Industry and Business in General
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 40 sec.
Video 29 of 43 Carushka Jarecka Discusses Ethics
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 32 sec.
Video 30 of 43 Carushka Jarecka Discusses International Sales and Business
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 31 sec.
Video 31 of 43 Carushka Jarecka Discusses Creative Marketing Survey Techniques
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 35 sec.
Video 32 of 43 Carushka Jarecka Discusses Understanding the Fashion Industry and Marketplace
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 49 sec.
Video 33 of 43 Carushka Jarecka Discusses Theory Behind Fashion Design
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 2 min. 22 sec.
Video 34 of 43 Carushka Jarecka Discusses Corporate Motto and Ethics
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 12 sec.
Video 35 of 43 Carushka Jarecka Discusses Challenges in Hiring Friends
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 36 sec.
Video 36 of 43 Carushka Jarecka Discusses Difficulty in Having Friends as Business Partners
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 24 sec.
Video 37 of 43 Carushka Jarecka Discusses Surprises in Business Related to Approval and Ethics
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 51 sec.
Video 38 of 43 Carushka Jarecka Discusses Ethics
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 42 sec.
Video 39 of 43 Carushka Jarecka Discusses Regrets and Wishing to Find a Business Partner
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 33 sec.
Video 40 of 43 Carushka Jarecka Discusses Future of Carushka Bodywear
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 16 sec.
Video 41 of 43 Carushka Jarecka Discusses Managers and Delegating Work
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 1 min. 11 sec.
Video 42 of 43 Carushka Jarecka Discusses Future Plans and Desire to Stay Small
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 53 sec.
Video 43 of 43 Carushka Jarecka Discusses Taking Risk Especially When You Have Nothing to Lose
  • Carushka Jarecka - Interview - Carushka Bodywear
  • 10/1/2002
  • Carushka Jarecka
  • 0 min. 39 sec.

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