Young Mi Park is COO of Thevi Cosmetics. She has built her career expanding global brands and guiding businesses and new ventures. She has held leadership roles in Marketing, Strategy and General Management at Sesame Workshop, Levi Strauss, Burger King and American Express and has also worked at ambitious "fourth sector†educational start-ups and other new ventures, including her own bootstrap initiative. She has led successful turnarounds of failing business units, received industry recognitions for best brand image and advertising and spearheaded successful new product and new market development. In addition to extensive experience in the U.S., she has worked in or with businesses in Korea, Taiwan, Australia, Guam Japan, France, Canada and Mexico and devised business development strategies for Europe and Latin America. Young Mi Park has an undergraduate degree from Cornell University and an MBA from the Kellogg School of Management.